Best Amazon Analytic Tools for Seller
SuperSeller Central Performance Analytics

Description
SuperSellerCentral provides you with a DASHBOARD tool that allows you to view the performance data for each of your products in a way that no other tool can. It will assist you in keeping track of pricing changes you made, or changes to ppc, for example. It will allow you to monitor how the changes affect the performance of your listing. This feature allows you to see how many people have visited your product and how much it has sold, whether organically or through paid advertising, which can help you figure spend your money wisely and effectively.
Pros and Cons
PROS | CONS |
✔️Metrics available for number of visitors/sales via organic or ad | ❌FBA & FBM Amazon referral, fulfillment, storage fee viewer & custom costs |
✔️Provide metrics for number of clicks | |
✔️Allows automatic payout request | |
✔️Track Your Sales Rank | |
✔️Use the itemized breakdown to quickly identify transaction types per SKU that needs your attentio | |
✔️Analyze how well your promotions are performing in comparison to your full price sales. | |
✔️Compare sales over time with custom date ranges to understand how promotions, refunds, and other variables impact your bottom line. | |
✔️Dive into specific product performance using product name, ASIN, or SKU to explore sales and revenue details, and PPC campaign performance |
AZInsight
Description:
With an extremely adjustable FBA and FBM calculator, you may get exact Amazon Fee breakdown figures.
Pros and Cons:
PROS | CONS |
✔️FBA & FBM Amazon referral, fulfillment, storage fee viewer & custom costs | ❌No metrics for number of visitors via organic or ad |
✔️Sales and Revenue Estimations | ❌No metrics for number of sales via organic or ad |
✔️ Slow moving product detection, Forecast buy & sell, small & light calculator | ❌No metrics for number of clicks |
✔️Powerful Variations Viewer and Inventory Stock Checker | ❌No automatic payout request |
HelloProfit
Description:
Using HelloProfit’s cutting-edge technology, you may see sales statistics, rankings, and profit in real time. From ONE complete dashboard, you can monitor ALL of your sales and profit statistics from several merchant accounts.
Pros and Cons:
PROS | CONS |
✔️Drill down by Merchant, Marketplace and Date. Get the details you need at the level you need them | ❌No metrics for number of visitors via organic or ad |
✔️Use the itemized breakdown to quickly identify transaction types per SKU that needs your attention. | ❌No metrics for number of sales via organic or ad |
✔️Track Your Sales Rank | ❌No metrics for number of clicks |
✔️Analyze how well your promotions are performing in comparison to your full price sales. | ❌No automatic payout request |
Sales Analytics
Description:
Sales Analytics collects and tracks all of your Amazon sales data in real time, allowing you to focus on profit-building and cost-cutting methods to increase your Amazon earnings.
Pros and Cons:
PROS | CONS |
✔️View sales and profit data from a company perspective or a multi-product dashboard. See units sold, net margin, ROI, revenue, and more | ❌No metrics for number of clicks |
✔️Compare sales over time with custom date ranges to understand how promotions, refunds, and other variables impact your bottom line. | ❌No automatic payout request |
✔️Dive into specific product performance using product name, ASIN, or SKU to explore sales and revenue details, PPC campaign performance, and supplier and shipping costs. | ❌No CED metrics |
✔️Document expenses including advertising, salaries, shipping and inventory costs, or other common fees. | |
✔️Measure your PPC-related sales and expenses to inform your future campaigns. Compare historical sales attributed to PPC spend with organic sales and view PPC expenses at the product level or over a certain date range. |