Best Amazon Analytic Tools for Seller

SuperSeller Central Performance Analytics

SuperSeller Central Review Booster

Description

SuperSellerCentral provides you with a DASHBOARD tool that allows you to view the performance data for each of your products in a way that no other tool can. It will assist you in keeping track of pricing changes you made, or changes to ppc, for example. It will allow you to monitor how the changes affect the performance of your listing. This feature allows you to see how many people have visited your product and how much it has sold, whether organically or through paid advertising, which can help you figure spend your money wisely and effectively.

Pros and Cons

PROSCONS
✔️Metrics available for number of visitors/sales
via organic or ad
❌FBA & FBM Amazon referral, fulfillment,
storage fee viewer & custom costs
✔️Provide metrics for number of clicks
✔️Allows automatic payout request
✔️Track Your Sales Rank
✔️Use the itemized breakdown
to quickly identify transaction types
per SKU that needs your attentio
✔️Analyze how well your promotions
are performing in comparison to your full price sales.
✔️Compare sales over time with custom
date ranges to understand how
promotions, refunds, and other variables impact your bottom line.
✔️Dive into specific product performance
using product name, ASIN, or
SKU to explore sales and revenue details,
and PPC campaign performance

AZInsight

Description: 

With an extremely adjustable FBA and FBM calculator, you may get exact Amazon Fee breakdown figures.

Pros and Cons:

PROSCONS
✔️FBA & FBM Amazon referral, fulfillment, storage fee viewer & custom costs❌No metrics for number of visitors via organic or ad
✔️Sales and Revenue Estimations❌No metrics for number of sales via organic or ad
✔️ Slow moving product detection, Forecast buy & sell, small & light calculator❌No metrics for number of clicks
✔️Powerful Variations Viewer and Inventory Stock Checker❌No automatic payout request

HelloProfit

Description: 

Using HelloProfit’s cutting-edge technology, you may see sales statistics, rankings, and profit in real time. From ONE complete dashboard, you can monitor ALL of your sales and profit statistics from several merchant accounts.

Pros and Cons:

PROSCONS
✔️Drill down by Merchant, Marketplace and Date. Get the details you need at the level you need them❌No metrics for number of visitors via organic or ad
✔️Use the itemized breakdown to quickly identify transaction types per SKU that needs your attention.❌No metrics for number of sales via organic or ad
✔️Track Your Sales Rank❌No metrics for number of clicks
✔️Analyze how well your promotions are performing in comparison to your full price sales.❌No automatic payout request

Sales Analytics

Description: 

Sales Analytics collects and tracks all of your Amazon sales data in real time, allowing you to focus on profit-building and cost-cutting methods to increase your Amazon earnings.

Pros and Cons:

PROSCONS
✔️View sales and profit data from a
company perspective or a multi-product dashboard.
See units sold, net margin, ROI, revenue, and more
❌No metrics for number of clicks
✔️Compare sales over time with custom date ranges
to understand how promotions, refunds, and other
variables impact your bottom line.
❌No automatic payout request
✔️Dive into specific product performance using
product name, ASIN, or SKU to explore sales and revenue details,
PPC campaign performance, and supplier and shipping costs.
❌No CED metrics
✔️Document expenses including advertising,
salaries, shipping and inventory costs, or other common fees.
✔️Measure your PPC-related sales and expenses to inform your future campaigns. Compare historical sales attributed to PPC
spend with organic sales and view
PPC expenses at the product level or over a certain date range.

What are the advantages and disadvantages of Amazon Keyword Research tools?

SellerSprite – Keyword Mining Tool

Description:

Keyword Mining provides sellers with the most current data on traffic-driving keywords being used by consumers within the current market.

2 functions of Keywords Mining:

Get Keywords – allows sellers to look for phrase-matching keywords that drive traffic to listings. This function is for sellers seeking for keywords to use.?

Intelligent Mining – matches keywords around a product or phrase. This sort of Keyword Mining uses SellerSprite’s dynamic data analysis to offer wide, market-specific keywords related to the seller-set term.

Pros and Cons

PROSCONS
✔️ Choose Amazon Marketplace for Keyword Mining? No keyword analysis based on specific Product
✔️keyword volume ranking? No Word Scoring
✔️The Category column shows common
product categories across departments.
This identifies the keyword’s submarket.
? No Seach Frequency Rank for each keyword
✔️Search Trend in graph? No Conversion share
✔️keyword?s total number of searches over a month/year

Helium 10 – Cerebro Reverse ASIN look up

Description:

Cerebro’s reverse ASIN and Product ID lookup feature allows you to choose from a variety of items and ranks all of the keywords associated with them. Instant access to the top-ranking keyword phrases for a particular product saves time and puts you ahead of the competition. This powerful tool identifies the most effective keywords to build into your product listing and PPC ads.

Pros and Cons:

PROSCONS
✔️ Choose Amazon Marketplace for Keyword
or Product ASIN keyword search
❌ No Word Scoring
✔️keyword volume ranking❌No Seach Frequency Rank for each keyword
✔️Shows number of competing products under specific keywords❌ No Click and Conversion share
✔️Search Trend in graph❌PPC Bid or? did not display the minimum,
or lowest, amount spent, the suggested
amount paid, or the maximum, or highest, amount spent by sellers.
✔️Gives you the Organic and sponsored ranking
✔️You can search up to 10 ASINs; the more ASINs you search, the more keywords it finds.
✔️Sponsored ASINs, shows how many ads are using the given keyword(s) in their PPC ads

SuperSeller Central Keyword Analysis and Word Scoring

SuperSeller Central Review Booster

Description

By using the SuperSeller Central’s Keywords Analysis function, you’ll be able to see all of the product’s keywords, which you can use to drive more traffic to the product page and increase conversions. The number of CLICKS and UNITS ORDERED for that specific keyword, as well as the conversion rate and CPC cost, will all be provided by a keyword analysis. SuperSeller Central’s Word Scoring evaluates the strength of a word based on word frequency and relevancy. It indicates a relative score. It tells you how strong the word relates to your listing.

Pros and Cons

PROSCONS
✔️keyword volume ranking❌Did not display the proportion of awarded
buy boxes in the keyword list.
✔️Provide Search Frequency Rank for each keyword
✔️ Shows Click and Conversion share
✔️Display PPC Bid minimum, or lowest amount spent
✔️Keyword Scoring
✔️keyword volume ranking
✔️Available on different Amazon Marketplaces

Amalyze – Keyword Research

Description:

Every product search on Amazon begins with a keyword search in the world’s largest product search engine for buyers. Analyze and keep track of them all for you. Nearly millions of significant keywords or keyword phrases from the five major European Amazon marketplaces are presently available in the AMALYZE Shield database. You can now access them at any moment and evaluate them to the smallest detail. In shield keyword research, incredibly granular results can be created using advanced filter mechanisms. During the search, keywords or keyword phrases that do not match the given context might be removed. In Amazon’s keyword search results, keywords that must be included in the query remain visible.

Pros and Cons:

PROSCONS
✔️Keyword Scoring❌ Only available on EU marketplaces
✔️keyword volume ranking❌ No Seach Frequency Rank for each keyword
✔️Shows number of merchants within the
top 100 ranked products
❌No Competitor’s Click and Conversion share
✔️provides historical values for Amazon
search volume in keyword research
❌PPC Bid or? did not display the minimum,
or lowest, amount spent, the suggested amount paid,
or the maximum, or highest, amount spent by sellers.
✔️click rates and conversion rates of keyword/s
✔️shown the percentage of awarded buy boxes
in the list of keyword
✔️Shows Price Level in Keyword (min and max)

What are the Amazon Operational Tools and their advantages and disadvantages?

Seller Shortcuts

Description: 

This Amazon Operational extension tool is a workflow optimisation and operational tool for Amazon sellers.

Pros and Cons:

PROSCONS
✔️ Select ASIN, Copy and Paste❌No Monitoring of Orders
✔️ The tool is configurable so you can add your own shortcuts. ❌No Recent Review Shortcuts feature
✔️Seller Central: Inventory❌No stock reach in days feature
✔️ Seller Central: Add Product❌No Amazon Badges shortcut feature
✔️ Helium10: Cerebo (Reverse ASIN Lookup)❌No secondary BSR shortcuts
❌No suggested re-order functions

Forecastly

Description: 

It aids Amazon merchants in keeping better track of their stock. It will help you, the seller, maintain track of merchandise that has sold out of the Amazon Fulfillment Center. There are various reasons why an Amazon Fulfillment Center merchant does not want to run out of goods.

Pros and Cons:

PROSCONS
✔️ Inbound shipment tool❌No Order feature
✔️ Advanced replenishment stats❌No Recent Review Shortcuts feature
✔️ Industry-leading demand forecasting❌No stock reach in days feature
✔️ Stock report inventory❌No Amazon Badges shortcut feature
❌No secondary BSR shortcuts
❌No Copy and Paste ASIN shortcuts

SuperSeller Central Operational Tools

SuperSeller Central Review Booster
Description

SuperSellerCentral (SSC) and essentially makes working with SELLERCENTRAL a whole new experience. SSC provides 24/7 listing and performance monitoring within SELLERCENTRAL never seen before. It’s jam-packed with helpful, one-of-a-kind features that work for you effortlessly.

Pros and Cons

PROSCONS
✔️ Automatic Sales Notifications❌Industry-leading demand forecasting
✔️ Review and Rating monitoring
✔️ Badge monitoring 
✔️ Automatic Payout Requests
✔️ Best Review Booster in town
✔️ Keyword Analysis not seen before
✔️ Sales Performance Comparison Page
✔️ No Out of Stock Restock Limits
✔️ Many essential shortcuts
✔️ Secondary BSR monitoring
✔️ Copy and Paste ASIN
✔️ Recent Review Monitoring
✔️ Helium 10 and Amalyze Shortcut
✔️ Amazon Suggested Re-order function

 

What are the Pros and Cons of Amazon Review Request Tools?

CaptainAMZ

Description: 

Track and manage product reviews on Amazon with this review request application, which also allows you to export reviews. CaptainAMZ automates the process of asking each seller’s customers for reviews. CaptainAMZ also displays all of your product reviews. Any of them may be found by searching for them by product name or ASIN, and you can comment on or manage them directly from the extension.

Pros and Cons:

PROSCONS
✔️Can use on AMZ, shopify, wordpress
and other platforms
❌You must keep Seller Central open in order to continue to work.
✔️Request reviews email from each of
your customers automatically
❌Request reviews will be sent in cancelled/returned orders as well.
✔️Can search any of them by product name
or ASIN and you can comment or manage the reviews
✔️You can see all the reviews in one place (from Most recent to oldest) on CaptainAMZ Dashboard
✔️You see reviews and Filter by ASIN,
product title, data or ratings

SSC Review Booster

SuperSeller Central Review Booster

Description

Automatic Review Booster (ARB) from SuperSeller Central will send review requests to all of your customers who purchased your product 14 days ago in just one click, improving your chances of raising your product´s review count, rating, and total sales velocity. It will optimize for only requesting reviews from sellers who a positive review can be assumed of. SSC Automatic Review Booster is an Amazon Terms of Service-compliant solution that takes the review request option available within SuperSeller Central and completely automates it so you, the seller, never have to request a review manually again!

Pros and Cons

PROSCONS
✔️Request reviews sent from each of your customers automatically❌You must keep Seller Central open in order to continue to work.
✔️You can see all the reviews in one place (from Most recent) on SSC Dashboard
✔️Review request will not send on those returned/canceled orders
✔️Send review request and it is Amazon Terms of Service-compliant solution

Amazon Seller’s Review Assistant

Description:

Want more reviews? Tool4seller will help you get more reviews with automated email campaigns. Send emails in bulk with multiple templates without tedious work. Save you a lot of time and help you maintain a good seller reputation. You can also get new reviews immediately. Your brand’s reputation may be protected swiftly. Summarize product reviews to see rating and review changes.

Pros and Cons:

PROSCONS
✔️Request amazon review via email from each of your customers automatically❌Request reviews will be sent in cancelled/returned orders as well.
✔️Can generate review metrics
✔️You see reviews and Filter by ASIN, product title, data or ratings
✔️Send emails with TOS-compliant Amazon templates.

Helium 10 Seller Assistant

Description:
Invite dozens of customers to review your products with only one click. Intelligent technology ensures that only consumers receive requests that have not been subjected to external assessment. Request a single review for any recent order, or reviews for all previous orders placed within the last four days to 30 days.

Pros and Cons:

PROSCONS
✔️Request reviews email from each of your customers automatically❌Request reviews will be sent in cancelled
or returned orders as well.
✔️Send emails with TOS-compliant Amazon templates.❌You can only bulk request up to
100 reviews at a time, meaning you have
to constantly go back into Seller Central
to ensure you request reviews for every order
✔️Request reviews for all previous orders placed within the last four days to 30 days.❌Requires sellers to download a separate extension to use the feature

What are the advantages and disadvantages of the different Amazon Product Research Tools?


Seller App

Description :

SellerApp’s product intelligence capabilities analyze parameters such as ratings, BSR, opportunity score, revenue, and more in real time through an easy-to-use dashboard. In a couple of seconds, you may now make quick, well-informed judgments. To fine-tune your sales statistics, SellerApp allows you to define custom filter settings. Get personalized sales and revenue projections, as well as prices and orders.

Pros and Cons

PROSCONS
✔️Analyze the best-selling items in the competition and develop a long-term plan❌Not able to check Niche Score to see if a niche has potential.
✔️Track product metrics in Real-time tracking❌There was no list of vendors included.
✔️Filter presets that can be customized to fine-tune sales data
✔️Personalized, precise sales and revenue predictions, prices, and orders reports

AMZScout PRO

Description:

You may rapidly verify sales data using Amazon’s product finder. Sell Amazon merchandise elsewhere to expand your business. Vendors can be filtered by country and price. Find untapped markets, explore sourcing choices, assess competitiveness, and improve keyword research.

Pros and Cons:

PROSCONS
✔️ Analyze top-selling competition items
and create long-term strategy.
❌No competitor reports
✔️ Track product metrics in Real-time tracking
✔️ Personalized accurate reports on sales
and revenue estimates, prices, orders
✔️ Find affordable and reliable suppliers
from any country, including the U.S. and China

AmazeOwl

Description:

AmazeOwl gives you all the details you need to confidently choose a winning Amazon product and build a business that will provide you with a healthy income in the new reality.

Pros and Cons

PROSCONS
✔️AmazeOwl spots high potential products and explains the opportunity to you❌No metrics available
✔️Products are ranked with a simple
5 star system to show you the ease of entry, demand and potential profit
❌Not able to check Niche Score to quickly estimate if the niche has potential
✔️See daily changes your competitors
make to their price, images, titles and keywords to stay on top
❌There was no list of vendors included.